This is an advertisement for Bounty paper towels.This advertisement is using the central route to persuasion. This means that audience can see what the towel actually does in the ad so they know what paper towel to buy when the are at the store. The central route to persuasion just means that the audience is being persuaded by the contents or arguments in the advertisement. This Bounty commercial shows their towel and a bargain towel doing the same job and the Bounty towel does the job better. So in this advertisement they are trying to persuade the audience to buy Bounty paper towels over other lesser quality towels.
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